How Harvard Business School Deems a Network Marketing Opportunity Desirable

There are thousands of network marketing opportunities that pop up each year, but did you know that a staggering amount (in the realm of 90%) of all network marketing companies fail just months after commencing operations? Can you imagine being a participant in the company, and after building a six-figure income, it is then ripped out from under you, leaving your cashflow negative and sending you into the workforce yet again? In this article, I am going to show you exactly how Harvard Business School deems a network marketing opportunity desirable, giving you a simple 3 step process to seeing whether it is worth it to “get in” and whether it’s that “right time.”

Factor 1: Stability

In order to be deemed a desirable network marketing opportunity, the company which offers the opportunity must be operational for at least 18 months. Why 18 months? 90% of all network marketing companies fail within 18 months of commencing operation. I wouldn’t want a six, seven or eight-figure income ripped out from under me, as I am sure you don’t either. Make sure that your company, from an outside and inside view, appears to be stable.

Factor 2: Product Uniqueness

It would be kind of hard to sell a product/service if that product/service had nothing special about it, right? Great network marketing companies are built on exclusive and first-to-to market products. As the saying goes, “first comes the innovator, then the immitator, then the idiot.” I don’t know about you, but I wouldn’t want to represent the immitator, or idiot, as it does not leave much room for your to grow in your market. Harvard Business School requires products of a network marketing opportunity to be both unique and highly consumable. This means that the product must not be a one-time purchase, and must be a product that would normally be purchased in a loyal customer manner (purchased time and time again). Products that are bought time and time again allow you to only increase your customer base when finding new customers instead of needing to find new customers to replace the old.

Factor 3: Market Saturation

In order for a business to be deemed desirable, their must be less than 1.5 million people participating in the business. For the business to be considered as cutting edge, their must be less than five-hundred thousand people in the business, and for the business opportunity to be considered a once in a lifetime opportunity, their must be less than 100,000 people within the business. Make sure that their is enough market for you to personally saturate, and take advantage of those once in a lifetime opportunities.

Adam Short – The Relevance of the Internet Marketing Techniques

The internet has change the lives of millions of people all over the world, and with the newest marketing revolution it established more people have become attached to the World Wide Web. Managing an e-business is not that hard especially if you have the knowledge to get things done. But, we all know that the online market is hard industry to sustain since there are thousands of competitors trying to pull you down. The internet marketing techniques is the best solution for online entrepreneurs to be successful in their business, and most of these techniques don’t cost anything at all.

The bulk email method doesn’t need any capital to get started; if you have thousands of emails on your contacts then it wouldn’t be a problem. There is no need for an exaggerated detail of your product and what can actually happen if they purchase your product. All you need to do is to entertain them with what your company has to offer and think of a promo that is hard to resist. It is a very low cost of reaching people from all over the world, and without spending a dime you can actually earn $1,000.

Another way of getting more customers is by using the Pay per Click advertisement. This technique is relevant for companies that are just starting because it targets your ideal market with a certain cost. It may be a little expensive compared to the bulk email method but it can secure your business standing in a short period of time.

Internet Marketing Strategies

When you create an online business the first thing you should take note of is who your target clients are. Without a target market you wouldn’t know who to search for or who would actually purchase your product. This is the reason why most e-business owners take their time searching for the ideal product that can generate numerous clients. Sending out flyers is the worst way of advertising your business because out of a hundred of people at least 10% of them are interested.

However, with the aid of internet advertising there is no need to spend an ample amount of time, effort and money printing out flyers and sending them to every house in your neighbourhood. The internet can you help reach clients all throughout the world without leaving the comfort of your own home. You can visit forums wherein you can advertise your product, view other websites and ask business owners to share some ideas with you. There are so many things going through the online market and you can pick which one is the best for you.

The newest online strategy is the usage of social networking sites. Some online entrepreneurs create a Facebook account wherein they can post photos of their products and services. In this case, people who are interested can have an easier way of viewing the product that they want and owners wouldn’t have a hard time connecting with their clients. Plus, social networking sites are a free way of communicating with your potential clients.